As technology advancements definitely change trends of shopping, businesses are finding new confidence in the power of excellentcustomersatisfaction. Why may that be? Online stores should be sharp as to what their unlike marketing strategy seems to be. Frankly speaking, why should a customer buy from your online store what she can simply buy from the store down the street?Additionally to the uniqueness of your goods and the price tag attached, there is one other thing that can change the game for you; an amazing customer experience.
Freebies can do wonders
A well known corporate gift companies is not a new concept for marketing experts. A free blow dry after a haircut, a sample of your new product can give your customers a present experience. Get to know your customer. Follow them on social media and watch out for little hints on what they would like. Eliza has tweeted about brownies two months bank? Great! Send a jar of double chocolate brownies you baked fresh this morning.
A hand written thank you note
With plenty of ways to entertain your customers, it is too much to ask for a company to say a simple thank you to their clients? You may think that thank you notes are a think of the past, and have lost the value. Well no you are wrong! Thank you notes are an excellent way to develop a personal connection between your customer and you. This shows that you go out of your way to appreciate your customers. Send a hand written thank you note with the lippies your customer ordered. Track her purchase history and add a shade that match her choice as a complimentary company gift. She will come back for more!
Quite often, businesses consider customer service to be a reactionary job rather than an opportunistic one. Take a step forward and offer proactive customer service. Identify and response to customer concerns. Monitor feedback and fix things before the issue gets too tough to handle. Proactive customer service is an excellent way to expand customer loyalty and grow your customer base.
You see a customer looking for something she lost in the store? Join the search. You know the store setup better than her. The show size that fits your customer is out of stock? Take down his contact details to notify when it’s back in stock. Little steps you take to go out of your way to help customers is the key to ensuring an excellent customer experience.